Jrv Distribution | Packaging Design

Branding | Web Design | Photography

The Problem

JRV Distribution lacked a website and a strong collection of professional visual content to represent the business online.

The company needed a website built from scratch to establish a stronger and more professional online presence.
There were no professional product photographs, so I visited the business in person to photograph products and create the visual content needed for the website.
I organized product information, images, and company services into a clear, easy-to-navigate website.
The goal was to create a website that better represented JRV Distribution, built trust with customers, and made it easier for businesses to learn about their products and services.

Research

Target Audience

Distributors and wholesalers looking for reliable automotive products and suppliers.
Auto parts stores and retailers, including businesses similar to AutoZone, that purchase products for resale.
Auto repair shops and mechanics looking for automotive parts and supplies.
Businesses in the U.S. and Latin America looking for a reliable automotive distribution partner.

Competitors

I looked at other automotive parts distributors and suppliers to understand how they presented their products, services, and company information online. I focused on creating a website that felt professional and trustworthy while still being easy to navigate for distributors, retailers, and repair shops.

Inspiration

The website was inspired by modern automotive and distribution brands that use bold photography, strong typography, and clean layouts. I wanted JRV to feel professional and established while using their existing blue brand color to create a strong and recognizable visual identity.

Identity

The visual identity focused on making JRV Distribution feel professional, reliable, and established while staying connected to their existing brand. I kept their blue as the main brand color and paired it with clean layouts, bold typography, and automotive photography to create a strong and consistent look across the website.

Color: Existing JRV blue as the primary brand color
Typography: Bold, clean type for clear communication
Photography: Custom product photography taken on-site
Visual Style: Professional, clean, and modern
Overall Goal: Build trust and give JRV a stronger online presence

Graphic Designer · Web Designer · Photographer

I developed JRV Distribution’s website from the ground up, including the visual direction, page layouts, content organization, and responsive design. I also visited the business in person to photograph products and create the professional visual content used throughout the website.